Puma has joined Zero100, a community of industry leaders that aims for a zero percent carbon, 100 percent digital supply chain. Zero100 has dual headquarters in London and New York City. Puma’s move comes after the company announced significant carbon emission cuts last year.

In 2022, Puma announced that it had reduced its own carbon emissions by 88 percent, and those coming from its supply chain by 12 percent between 2017 and 2021.

Zero100 provides a community-based education and research platform. Its contents, events, learning programs and connections help its members accelerate progress on critical initiatives.