Deporvillage and the Tour de France have signed an agreement that will make the Spanish-based e-tailer the official retailer of licensed products for the 2020 edition of the race. Deporvillage has been trading in France since 2013, and is aiming to further increase its visibility in the European market. The Tour de France was originally scheduled to start on June 27, but the upcoming 107th edition will begin on Aug. 29 instead due to the coronavirus health crisis, to then finish in Paris on Sept. 20. Meanwhile, amateurs have been invited to participate in virtual races during the first three weekends of July, powered by Zwift, aiding at the same time five global charity partners. The licensed products associated with the new contract will start being sold on Deporvillage from July. Prior to this agreement, the Spanish online retailer has been the official store of the Spanish bike race, La Vuelta, for three years. Headquartered in Manresa, Catalonia, Deporvillage was co-founded in 2010 by Xavier Pladellorens, the current chief executive, and Àngel Corcuera, the current chief product officer of the company. Its sales have continued to grow rapidly, especially during the coronavirus-related retail lockdowns.