The opening is set to be a milestone for the company’s approach to the South American market.
Boardriders officially opened the doors to its first-ever store in Venezuela, marking a major milestone for the brand in Latin America. Located in the bustling Parque Cerro Verde shopping center in Caracas, the 2,000-square-foot space delivers an adventurous, immersive experience that reflects the brand’s deep roots in surf, skate and outdoor culture, the company said.
Featuring a curated mix from Quiksilver, ROXY, Billabong, RVCA, VOLCOM, Element Brand and DC Shoes, this new location, Boardriders wants it to become a hub for creativity, adventure and community.
