JD Sports Fashion has partnered with Foschini Retail Group, a subsidiary of The Foschini Group Limited (TFG), to launch the JD brand in South Africa.
Over 40 JD stores are set to open across the country in the next five years, with the first expected by the end of 2024. TFG’s extensive retail experience and established customer base position it well to introduce JD to the South African market. Regis Schultz, CEO of JD Sports Fashion, expressed excitement about the partnership, while Anthony Thunstrom, CEO of TFG, highlighted the opportunity to offer a new international sports fashion experience.
“This partnership allows TFG to bring a new compelling international sports fashion offering to the South African market,” Thunstrom said.
