Rip Curl has involved for the first time the World Surf League in this year's 13th edition of the Rip Curl Cup Padang Padang on the Bukit Peninsula of Bali. Known also as the “Indonesian Pipeline,” the surf contest lasts through the month of August but for only one day, giving its directors one full month to choose the best possible swell. Eight surfers from Indonesia and eight from other countries are being selected for this year's event, which will be live on Rip Curl's website.

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