Royer’S Tie-up With New Balance Triggers A Reorganization
As reported in a previous issue, the big and acquisitive Groupe Royer of France has signed a deal to take over the distribution of New Balance in France, Germany and the Benelux countries, where the American athletic footwear brand has been running its own subsidiaries. Most of the 50-odd employees ...
Already an SGI Europe subscriber? Sign in here
It’s time to get you onboard. Subscribe today!
- Insights you won’t find anywhere else about sporting goods brands and retailers and the sporting goods market
- Highly trusted business information you can rely on to make important decisions
- Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
To continue reading this article Register Now. If you are interested in a Team or Corporate subscription, click here to find out more