Several action sports and outdoor brands have decided to rely on Brands for Good as a communication platform to make their corporate social responsibility (CSR) initiatives more visible in the media. The concept and participating projects will be introduced at Ispo Munich, in Hall A2, Booth 105. The projects involved are very diverse, such as the initiative by Arc'teryx employees to produce capes for the homeless; The North Face's support of Fund Explorer to help children discover nature; and Volcom's donation of jeans to youth in need.