LEGAL

+++ Lithuania-based second-hand online platform Vinted was fined €2.4m for consumer data rules breaches +++

 

DISTRIBUTION

+++ Calgary-based Sportsman Logistics Inc. has secured the exclusive rights to distribute Adidas pickleball and padel rackets, bags and accessories in the province of Alberta in partnership with The District, which owns the rights for Adidas pickleball and padel in Canada +++

 

RETAIL

+++ A new Padel Nuestro store will open in Verona, Italy at Via Gramego 55/A on July 12

+++ Billabong has open its first store in Guatemala, at Centro Comercial Miraflores in Guatemala City +++

 

E-COMMERCE

+++ In the US, eBay is expanding its selection of payment methods at the checkout with Venmo, which is particularly popular with Gen-Z and Millennials +++

 

CORPORATE

+++ Esports Entertainment Group, a B2B provider of esports content and solutions, today announced that it filed a Form 15 with the US Securities and Exchange Commission to deregister its common stock, common purchase warrants and 10% Series A cumulative redeemable convertible preferred stock and suspend its reporting obligations

+++ Zara owner Inditex has acquired a stake in US-based sustainable agriculture start-up Galy as part of its strategy to invest in the sustainable economy +++

 

CSR & SUSTAINABILITY

+++ US manufacturing company Cosmo Fabric is partnering with Chinese chemical recycling company Zhejiang Jiaren New Materials Co., enabling 360-degree sustainable practice for Cosmo’s textile shoe uppers, liners and more +++

 

MARKETING

+++ Adidas will become the equipment supplier for Eintracht Frankfurt from the 2025/26 season in a new five-year deal

+++ Puma India has added cricketers Riyan Parag and Nitish Kumar Reddy to its roster of brand ambassadors

+++  British brand Castore has announced a new teamwear partnership with Dinamo Zagreb, which marks the brand’s first foray into Croatia

+++ Adidas is replacing Lotto as technical sponsor of the Spanish football team Racing Club de Ferrol

+++ Adidas signed a ten-year deal with Texas Tech, succeeding Under Armour as the Red Raiders kit partner

+++ New Era Cap signed a deal with the NHL (National Hockey League) to produce and sell caps and apparel for the league and its 32 teams beginning with the 2024/25 season

+++ According to Bild and Daily Mail, Adidas will be outfitting the Mercedes Formula 1 team from 2025, replacing Puma and Tommy Hilfiger +++

 

PEOPLE

+++ Hytro, the blood flow restriction wearable, has appointed Caroline Dakers, previously sales director at Nike, as Chief Commercial Officer

+++ Helen Ashton, a non-executive director of JD Sports Fashion, has been appointed as an independent non-executive director of Entain, a European provider of online and in-store sports betting and gaming based on the Isle of Man, as of July 8

+++ HanesBrands has appointed Sharilyn Gasaway, who is also currently a Board member of Genesis Energy and JB Hunt Transport Services Inc, to the company’s Board of Directors to serve on the Audit Committee until the 2025 AGM +++

 

PRODUCT

+++ Khy, the fashion brand founded in November 2023 by US reality TV personality and entrepreneur Kylie Jenner, has unveiled its first swimwear collection

+++ Prince Sports has teamed up with classic menswear brand Percival for a tennis collab inspired by Wimbledon’s iconic vintage ad campaigns +++

 

SPORTING EVENTS

+++ The Professional Fighters League (PFL) announced the launch of PFL Africa, which joins PFL Europe and PFL MENA as part of PFL’s network of regional leagues that is becoming the Champions League of MMA (Mixed Martial Arts) +++

 

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