RETAIL & DISTRIBUTION
+++ On July 1, the Spanish firm BM Sportech took charge of “professional sector” distribution in Spain and Andorra for the German table-tennis brand Joola, according to TradeSport
+++ Authentic Brands Group has entered into a long-term partnership with Poland-based footwear retailer The CCC Group, which operates 90 e-commerce platforms and approximately 1,000 stores in 28 countries, as a licensee for Reebok in Central and Eastern Europe
+++ Italian company UYN named Granite Marketing as sales agency for the Rocky Mountain region, specifically the U.S. states of Colorado, New Mexico, Utah, and Wyoming +++
PRODUCT & MARKETING
+++ Adidas is taking a trip back to the archives to offer golfers a modern take on the classic designs that defined an era in golf footwear with the introduction of the MC80, a new spikeless silhouette infused with premium materials and technologies in an aesthetic inspired by the long history of Adidas golf footwear from the 1980s, available for men and women starting Aug. 1
+++ Hurley has become the official apparel sponsor of the Wallex US Open of Surfing in Huntington Beach, California
+++ Xcel Wetsuits has announced the signing of Australian freesurfer Shaun Manners to the brand
+++ Callaway has added the Evian Resort Golf Club in France to its European network of High Performance Partners
+++ Following its involvement in pickleball by sponsoring all the major tournaments in North America, Skechers has now signed Thaddea Lock and Louis Laville, two of the top ranked pickleball players in the UK +++
DTC & E-COMMERCE
+++ Fanatics unveiled its livestream commerce platform, Fanatics Live, which is available to North American customers on iOS devices and includes limited-edition merchandise, trading card “breaks,” collectibles and on-location streaming
+++ Fanatics has reached an agreement with live sports streaming platform DAZN to sell a wide range of licensed apparel and gear through the DAZN app +++
CORPORATE AND M&A
+++ Hanesbrands is reportedly closing its last manufacturing facility in the U.S., a hosiery factory in Clarksville, Arkansas, and laying off the remaining 200 employees +++
