LEGAL & INSTITUTIONAL
+++ World Triathlon has awarded the 2026 World Triathlon Multisport Championships to Abu Dhabi, while the 2027 edition will take place in Edmonton, Canada
+++ The National Football League (NFL) has announced that a regular season game will be played at the Corinthians Arena in São Paulo, Brazil, in 2024, and that the number of international games will rise from four to eight matches starting in 2025 +++
EXECUTIVE CHANGES
+++ On Dec. 11, ailing Signa Holding announced that Timo Herzberg, CEO of Signa Prime Selection and Signa Development Selection, has been ”removed from his duties with immediate effect and dismissed without prior notice”
+++ The Football Association has announced the appointment of James Gray as its new commercial director
+++ Ariel Stoddard has stepped down from her role as GM at Fabletics to join MeUndies as Chief Revenue Officer, reporting to the company’s founder and CEO, Jonathan Shokrian
+++ Kanye West announced on X that he has hired Russian fashion veteran Gosha Rubchinskiy, who has also collaborated with Adidas in the past, as the new Yeezy Head of Design
+++ Peloton has hired Lauren Weinberg, SVP, Chief Marketing and Revenue Officer for Intuit’s QuickBooks, as its new Chief Marketing Officer, succeeding Leslie Berland, who just joined Verizon as CMO +++
PRODUCT & MARKETING
+++ Lacoste and ATP have extended their partnership deal, which sees Lacoste as the official outfitter of the ATP Tour until 2026
+++ German children’s clothing manufacturer Sanetta is partnering with the German Football Association (DFB) as an official license partner in time for the European Football Championship from June 14 to July 14, 2024, and offers an official DFB license apparel collection for boys and girls, babies, kids and teens
+++ British sportswear brand Castore is the official outfitter of North Carolina-based Hendrick Motorsports for trackside sportswear and team apparel – the brand’s first NASCAR partnership and its highest-profile one in the US market to date
+++ New Balance has announced NBA player Darius Garland as a new member of the brand’s athlete roster
+++ ONE Championship, the world’s largest martial arts organization, today announced an exclusive partnership with Sky Sports to air ONE events and ancillary programming on Sky’s broadcast and digital platforms across the UK and Ireland
+++ Nautica will launch a smart sunglasses collection, developed in partnership with Innovative Eyewear, in optical stores and online beginning in early 2024, comprising eight silhouettes that feature Bluetooth audio, 12 hours of music playback per charge and 99% post-consumer recycled packaging
+++ For their third and final shoe collaboration, Reebok and iconic design house Eames Office are releasing three distinct sneaker models that pay homage to the craftsmanship of the design studio’s founders, Charles and Ray Eames
+++ Tecnica Group has agreed a partnership deal with Dolomiti Superski that makes Tecnica a new technical partner of the 3,000-km ski area in the North-East of Italy
+++ The partnership between Atomic and Fondazione Cortina, which started in December 2022, will continue until 2026 +++
RETAIL & DISTRIBUTION
+++ According to ShopEatSurf, Authentic Brands Group has selected Florida-based BBC International as the footwear and snow boots licensee for DC Shoes
+++ Vuori opened its second store in New York City, a 300-sqm location at 1153 Madison Ave on the Upper East Side
+++ Moncler has opened its first store exclusively dedicated to its Moncler Grenoble’s range in the heart of St. Moritz, designed by Küchel Architects in compliance with the highest international standards for energy efficiency and sustainability as well as LEED-certified +++
CORPORATE AND M&A
+++ Indian fitness service and product platform Cult.fit has partnered with e-commerce enabling platform Unicommerce to streamline the supply chain operations for Cult.fit’s smart fitness products +++
TRADE FAIRS & CONFERENCES
+++ Reed Exhibitions has confirmed that the International Golf Travel Market (IGTM) trade show will return to Portugal next year and is scheduled to take place on Oct. 14-17, 2024, at Feira Internacional in Lisbon +++
