Spalding has extended its 28-year-old partnership with the French Basketball League for another six years
2016-06-23T00:00:00+01:00
Spalding has extended its 28-year-old partnership with the French Basketball League for another six years
2024-04-09T06:45:00Z By SGI Europe Editorial Team
Basketball equipment brand Spalding has debuted a new multi-year global campaign dubbed “Always Building.” Through a series of motivating imagery and videos, the campaign seeks to inspire the next generation of athletes to be their best in sports and life. The campaign highlights how sports help build a community that ...
2026-07-15T22:15:00Z By Valentina Giannella
As Argentina returns to the World Cup final, Adidas and Messi celebrate a partnership two decades in the making.
2026-07-15T16:02:00Z By Valentina Giannella
A brand still associated with comfort footwear is making its case to football not with performance claims, but with a fictional roadside motel and a World Cup-sized cast.
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