Speedo has announced the launch of a new website for China – speedo.com.cn – to meet the rapid growth of the local swimwear market. The company said the preparation for the launch required 18 months of collaborative work between its teams at its Nottingham headquarters, in the U.K., Hong Kong, Shanghai, as well as teams from Pentland Brands in both London and Hong Kong. The website is designed to display seamlessly across mobile, tablet and desktop devices.
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