Speedo has extended its partnership with the China Swimming Association, so that it will remain the professional swimming equipment sponsor of the Chinese national swimming team for another four years until 2017. The agreement has been in place since 2009 and calls for all Chinese swimmers on the national team to use Speedo swimwear and equipment in all swimming competitions and related swimming events. The Chinese team has won several gold medals at the recent world championships held in Barcelona, with swimmers such as Sun Yang, Liu Zige and Zhao Jing. The deal also calls for the China Swimming Association to promote Speedo products and to host a Speedo sales booth at its events, and athletes are to take part in team appearances and media activity on behalf of Speedo.

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