Sportspar.de, the German online outlet shop for surplus sports products, continues its internationalization. Having starting with internet-based factory outlet shops for France (sport-outlet.fr), Italy (Scontosport.it) and Benelux (sport-korting.nl), it is now setting up similar shops for the markets of Spain and Poland. Spain should go online in the first quarter of 2020, Poland in the second. Other countries are planned. Sportspar specializes in the sale of dead stock of sporting goods that are at least one year old and can be obtained directly from brands or distributors. The company was founded 10 years ago by the twin brothers Jevgenij and Aleksandr Borisenko. In 2018 Sportspar generated net sales after returns of €23.4 million, generating a profit of €2 million. Returns are not free of charge, but the return rate of 11 percent achieved by Sportspar is far below the industry average. The core market is still Germany, but other markets, especially France, are driving growth. Around 15 percent of sales are now generated abroad. In addition, sales are now made largely through the company’s own online shops, while sales via marketplaces such as Amazon and eBay have been significantly reduced. Only 7 percent of sales are still going through marketplaces.

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