The Adidas Group has slashed its sales target for the Reebok brand, it was revealed at an investor day held last week in Carlsbad, at the head office of TaylorMade-Adidas Golf. The company reiterated its target for the entire group to reach sales of €17 billion by 2015, but with ...
Register a free account or login to unlock 3 more articles each week
SIGN-IN if you are already a subscriber of SGI Europe.

Already a subscriber? Sign in
Ready for unlimited coverage?
Upgrade to Professional or Premium for unlimited access to exclusive reports,
C-suite interviews, market analysis, and industry-wide research—with team licensing included.
Already registered? Sign in here