The Backenger backpack won this year's edition of the Oxylane...

The Backenger backpack won this year's edition of the Oxylane Innovation Awards. Every year, the prize showcases the most innovative products and services developed by any of the exclusive brands of Oxylane, the parent company of Décathlon and other smaller retail chains. The Backenger is one of the items offered ...

SIGN-IN  if you are already a subscriber of SGI Europe

Gated access promo

Become an SGI Europe Professional subscriber

Get access to what the top decision makers are reading in the sporting goods industry:

  • Access  to all SGI Europe news across 14 coverage areas (Retail, Corporate & M&A, Financial, Product, Marketing, Trade & Sourcing, Sustainability, Technology,…)
  • Access exclusive content  before it breaks to the public, scoops and breaking news
  • Essential E-mail Briefings  with the latest analysis and most important industry developments of the international market
  • C-Suite Interviews, guest chronicles  from industry experts and leaders that are shaping the future of the industry
  • Organisation-wide access  across offices, people and devices

View all subscription plans on our subscription page.