Two new executives have joined Sugoi Performance Apparel, a Dorel Industries company. Charles Russell is the new senior vice president of global sales. He has more than 15 years of experience in sales, including a previous four-year stint as Sugoi's vice president for sales that ended when he left in 2006. He has also worked at Bell Sports and Cannondale, and most recently was general manager for global sales and marketing at Rocky Mountain Bicycles. Sugoi also named Rob Gill to act as senior designer. He designed the official licensed merchandise for the 2010 Winter Games as well as the apparel worn by officials and commentators, and has also worked with Helly Hansen North America and Cannondale. He's been a contractor for Sugoi for a while, creating its Formula FX chamois.

Topics