Laced is now available to buyers and sellers in Europe. The London-based online platform has also launched dedicated German and French language websites. According to a report by Footwear News, Laced will grow its current staff of 80 employees by at least 25 percent, with new jobs on the continent in content marketing, operations and logistics. The company is also reportedly planning to roll out specific Italian and Dutch sites later in the year. Laced was founded by Chris Gibbons, the company’s chief executive, in 2018. Laced recently raised $12 million in Series A funding, as SGI Europe reported in May. The latest financing was led by London-based early-stage investment firm Talis Capital, which previously led Laced’s seed round, and H&M Group Ventures, the investment arm of H&M Group.

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