Under Armour is taking the sponsorship of the University of...

2016-04-30T00:00:00

Under Armour is taking the sponsorship of the University of California at Berkeley from Nike, starting in July 2017. The 10-year deal is estimated to be worth $85.6 million. It calls for an annual investment of $8.3 million in product and cash in the California Bears compared with $2.15 million ...

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