Under Armour (UA) has signed up Alison Lee, the American...

Under Armour (UA) has signed up Alison Lee, the American professional golfer, as one of its ambassadors. The athlete, who is 20 years old, plays on the LPGA Tour and is also a college student at the University of California Los Angeles (UCLA), majoring in communications. Meanwhile, the brand has ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

For team or company-wide subscriptions and enquiries see our corporate membership page.