Under the leadership of Nathalie Meinfelder as sales and marketing manager, Amplifi Coalition has taken on the German distribution of Lolë, the Canadian brand of training appparel for women. Meinfelder already takes care of the Norwegian sports underwear line of Kari Traa in the same country. Her network of regional sales agencies in charge of Kari Traa will also handle Lolë in the respective areas. Meanwhile, Amplifi Coalition has appointed Arbor Europe, run by Gregor Common, as the general agency for its own Amplifi brand in Germany and Austria. The Amplifi label covers protective equipment for snow sports and cycling. Arbor Europe is a distributor of various brands related to snowboarding and skateboarding.

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