Warrior has signed Vincent Kompany, the captain of Manchester City and the Belgian national football team, to a long-term endorsement deal. Kompany, previously with Nike, has been playing with Manchester City since 2008, when he arrived after spending two years with Hamburg SV in the Bundesliga, and he is the Premier League's reigning Player of the Year. He joins Marouane Fellaini, the star of Everton who is also from Belgium, as an endorser of Warrior, along with Newcastle's Jonas Gutierrez and the Liverpool football team. Kompany announced the news to fans via his YouTube channel. He will be playing in Warrior's Skreamer line of boots. Warrior, a subsidiary of New Balance that entered the football category only a couple of years ago, is expected to debut new collections of football boots, gear and apparel later this year.

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