Puma is celebrating the start of Squid Game Season Two on Dec. 12 with a collaboration featuring apparel, footwear and accessories.
The sportswear brand has brought Squid Game’s uniforms to life by remaking the T7 tracksuit, which will be worn by the contestants in the new season of the Netflix award winning series. The T7 Track Jacket and T7 Track Pants are remade with a custom staircase-inspired pattern that contains hidden Puma logos. The tracksuits’ velour makeup features custom hangtags and co-branded chest labels. A backpack and cap both feature a depiction of Young-hee, the Squid Game doll.
The collaboration, generally inspired by characters and scenes from the world of Squid Game, also includes limited-edition versions of the Suede and Easy Rider sneakers. The Squid Game Suede borrows its theme from the show’s stair room, with bright color hits and zig-zag overlays. The Easy Rider is inspired by Squid Game’s lethal game of “red light, green light,” with a hologram on the shoe’s heel turning from red to green.
The Puma x Netflix Squid Game collection is now available from Puma.com, Puma flagship stores and selected Puma stockists.
