Topgolf Callaway Brands Corp. continues its global expansion with a multi-year agreement with Golf Saudi Entertainment, LLC (“Golf Saudi”) to introduce the Topgolf Callaway Brands family of brands, which includes Topgolf, Callaway, TravisMathew, Odyssey and Ogio, to Saudi Arabia.
As part of the agreement, Golf Saudi plans to build three Topgolf venues by 2028, which it will own and operate. The group also has the option to open two additional venues in the future. In addition, Callaway Golf, Odyssey, TravisMathew and Ogio will become the official equipment and apparel brands for the Saudi men’s, women’s and junior national golf teams, as well as Saudi elite golf professionals and golf pros working at Golf Saudi facilities. Finally, Golf Saudi will be the exclusive distributor of Callaway Golf, Odyssey and Ogio products in Saudi Arabia.
