The partnership is a full end-to-end solution, managing the supply chain from transportation to delivery.
New Era has launched its European logistics operation in partnership with Katoen Natie, a company specialized in omnichannel logistics in eight sectors.
Based at the Katoen Natie logistics platform in Kallo, Belgium, near the Port of Antwerp, the partnership will enhance service and speed up access to key markets. It will be an end-to-end solution, managing the supply chain from transportation to delivery. At the heart of this is an automated AutoStore system that boosts picking speed, accuracy and efficiency, supporting seasonal and promotional demands.
“We are delighted to welcome New Era to our platform in Kallo and to support their European logistics activities with a solution that combines flexibility, speed, and operational excellence,” said Joost Vanderplaetsen, Commercial Director of Katoen Natie Consumer Goods and Industry.
“This partnership strengthens our logistics efficiency by joining forces with a company that not only shares our strategic outlook, but also brings extensive industry knowledge,“ said Paul Gils, VP EMEA New Era.
