Sportmaster develops its own digital “ecosystem”

Sportmaster has decided to further develop its own digital “ecosystem,” said Victoria Bondarenko, a product development director with Russia’s biggest sports retailer, in an interview recently published in the local Retail online news service. She noted that Sportmaster has a strong brand that is quite popular on the Russian market, ...

if you are already a subscriber of SGI Europe.

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

For team or company-wide subscriptions and enquiries see our corporate membership page.