Crocs, Inc. announced today the retirement of Michelle Poole, EVP & President of the Crocs brand. To ensure a seamless transition, she will remain in her role until early May, after which she will join the company’s advisory board until the beginning of 2025.
Anne Mehlman, the current EVP & Chief Financial Officer, will be elevated to EVP & President of the Crocs brand. In the interim, Mehlman will continue to fulfill her duties as CFO while the company conducts a comprehensive search for her replacement.
“In light of Michelle Poole’s distinguished 32-year career, I express my utmost appreciation for her decision to retire. Over the past decade at Crocs, Michelle’s leadership across various domains, including merchandising, product, design, and marketing, as well as her role as President, has been instrumental in surpassing the $3 billion brand revenue milestone,” stated Andrew Rees, Chief Executive Officer of Crocs, Inc. “Michelle’s legacy will endure within our brand and organization, and I extend my best wishes to her in retirement.”
”Stepping away is bittersweet”
Poole commented, “I am immensely thankful to have been part of the remarkable decade-long journey of transforming the Crocs Brand alongside an incredibly talented global team. While stepping away is bittersweet, I believe the timing is right for me and my family. I am dedicated to facilitating a smooth leadership transition upon my retirement, and as I hand over the reins to Anne, I am confident in the strength of our leadership team to sustain the momentum of the Crocs Brand.”
Mehlman brings over 20 years of global financial and operational expertise to her new role, having rejoined Crocs in 2018 as Executive Vice President and Chief Financial Officer. Previously, Mehlman held the position of Vice President of Corporate Finance at Crocs from 2011 to 2016. Following her tenure at Crocs, she served as the Chief Financial Officer of Zappos.com, an e-commerce retailer owned by Amazon.
