Nike has secured the kit supply rights for the French Football Federation (FFF) for the 2026-27 to 2033-34 cycle. In a recent announcement, the FFF revealed that Nike had successfully clinched the kit supply rights for the third consecutive cycle, extending their current deal until 2026. The renewed agreement encompasses all France men’s and women’s national teams, as well as youth squads, and reports suggest it surpasses the current deal valued at over €50.5 million.
The FFF stated that Nike “was able to prove itself to be the most convincing of the market players who participated” in the tender process conducted from March 22 to April 29. Philippe Diallo, president of the French Football Federation, expressed his satisfaction, stating: “I am particularly proud and happy of Nike’s renewed confidence in the FFF. The renewal of our partnership and the agreement reached position the FFF among the very leading sports organizations in the world.”