Pou Sheng International, the Chinese sports retailing and distribution company, reports that its net consolidated operating revenue increased by 5.2 percent to $207.4 million in March compared with the same month in 2015. This number relates to turnover less sales discount and returns. The group's net consolidated sales for the first three months of the year amounted to $619.1 million, an increase of 6.6 percent. A subsidiary of Yue Yuen, the world's largest manufacturer of athletic and outdoor footwear, Pou Sheng raised its sales by 16.1 percent to $2,300.2 million last year. The group boasted 4,943 directly operated retail outlets and 2,893 stores operated by distributors at the end of 2015, along with more than 650 stores through a network of regional joint ventures. The group is also the brand licensee for Hush Puppies in Taiwan and for Pony in mainland China and Taiwan to the end of 2018.