Stadium will open a large 1,900-square-meter Stadium Outlet store on the ground floor of the Femman shopping center in Gotherburg in September 2022. The low-cost chain of the Stadium group currently has 62 locations in Sweden, Norway and Finland.
Source: Stadium Ebba Årsjö Swedish retail chain Stadium and Swedish para-alpine skier Ebba Årsjö are entering into a long-term collaboration next year. The main focus of the partnership is to inspire children and young people to try new sports and take on challenges in their own way, ...
Decathlon worked with London agency AMV BBDO and a 9-year-old on a new European campaign built around the emotional power of sporting firsts.
Swedish sports fashion brand targets new lifestyle categories in Sweden and Belgium, with total retail value estimated up to SEK 300m over three years.
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