• FIP World Padel Report 2026: 40 million players
    Article

    FIP World Padel Report 2026: 40 million players

    2026-10-27T14:15:00Z

    FIP counts 91,234 courts, up 17.9 percent in ten months, and €6.84 billion of yearly padel spending, worth €8.6 billion of GDP.

  • Asics and Decathlon expand running business in India
    Article

    Asics and Decathlon expand running business in India

    2026-10-27T09:34:00Z

    Decathlon wants to keep beginners as they upgrade; Asics sells expertise to committed runners

  • Definitive industry reference: free with new SGI Europe subscription
    Article

    Definitive industry reference: free with new SGI Europe subscription

    2026-10-26T16:31:00Z

    After 45 years covering the sporting goods sector as a reporter, editor and publisher, Di Maria distilled his entire archive into a 600-page industry reference.

  • SGI Europe Executive Edition: Vol 37 - 27+28
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    SGI Europe Executive Edition: Vol 37 - 27+28

    2026-10-19T20:13:00Z

    Intersport Austria grows as rivals exit and eyes Hervis stores | Nike’s new CFO expects sales to fall faster, with China weaker still | In Shanghai, adidas CEO says China plan rests on local decisions | Li-Ning signs a federation, opens a flagship, wraps a Curry tour | Anta closes PUMA deal as largest shareholder, no takeover planned | Hyrox co-founders back Xenom in partnership aspiring to make fitness the world’s largest sport | Misto Holdings after the FILA rename: case study | Fashion for Good launches recycled cotton Reloop Matrix project | Circular sportswear: matching construction to recovery | Textile recycling: The next challenge is scaling up | Textile recycling initiative ReHubs: “The industry is caught in a supply-demand deadlock” | PUMA leans on Rosé and K-pop fandom to power its transformation | Salomon launches new XT capsule and new colors with FP Movement | The challenger and the giant: Distance and Asics launch a collection | Head relaunches the Prestige line with iPrestige MP 2.0 and MP Limited | Skechers launches first super shoe, AERO Elite, for 5K to marathon

  • Living wage pledges outpace proof in sports: report
    Article

    Living wage pledges outpace proof in sports: report

    2026-10-18T13:25:00Z

    Clean Clothes Campaign checks what brands, including in sports apparel, claim and disclose on living wages and supply chains.

  • Decathlon presents 10 Innovation Awards nominees
    Article

    Decathlon presents 10 Innovation Awards nominees

    2026-10-12T12:32:00Z

    A shoe sensor measures cushioning wear, while a basketball concept allows its cover to be replaced without discarding the core.

  • Hyrox founders buy into rival Xenom
    Article

    Hyrox founders buy into rival Xenom

    2026-10-08T10:57:00Z

    Christian Toetzke and Moritz Fürste have taken board seats and an ownership stake in Xenom, the self-styled ‘Decathlon of Fitness’, as shared investor Wndrco tightens its grip across both properties.

  • Decathlon Germany moves into four more MediaMarkt stores
    News briefs

    Decathlon Germany moves into four more MediaMarkt stores

    2026-10-07T09:34:00Z

    Decathlon adds about 5,300 square meters inside MediaMarkt stores in November, more than five times its Munich debut. 

  • ChatGPT adds virtual try-on to shopping results
    Article

    ChatGPT adds virtual try-on to shopping results

    2026-10-05T12:39:00Z

    A Try on button turns a selfie into a preview of apparel and accessories, and Favorites saves products to a Library.

  • SGI Europe Executive Edition: Vol 37 - 25+26
    PDF Newsletter

    SGI Europe Executive Edition: Vol 37 - 25+26

    2026-10-01T08:17:00Z

    Outdoor grows, US chains shrink in a split half for JD Sports | Golden Goose posts 15% revenue growth, 9% EBITDA gain in 1H 2026 | Amer Sports raises Q3 outlook and holds its five-year growth targets | Investor day: On Holding targets $7 billion in sales by 2029, adds buyback | On’s plan is ordinary. Its execution must not be | How Brooks entered football without entering the category | Nike reportedly heads to F1 – and the LVMH playbook may follow it there | How On, Salomon, Asics and Adidas are rewriting the rules of a $43bn running market | Global Athletic Footwear 2023-2025: Nike and adidas lose their grip as growth slows to a five-year low | Reebok owner Authentic Brands tries a third time at an IPO | Oura postpones planned $2.2bn Nasdaq IPO eight days after launch | WFSGI publishes most systematic sporting goods Impact Report yet | Leadership moves