The active lifestyle brand aims to evolve its end-to-end planning, allocation and replenishment with Blue Yonder, a solution from the supply chain and retail expert company Plantensive.
Fabletics has chosen to use Blue Yonder’s SaaS-based supply chain planning software. The partnership includes demand planning, allocation & replenishment, merchandise financial planning and size scaling to further expand its global footprint. Plantensive, a Blue Yonder partner, will support the transformation.
Blue Yonder’s software purports to:
- Be agile enough to grow with the business and offer flexibility
- Use varying datasets and algorithms for inventory recommendations across brands
- Transform business processes in DTC e-commerce, retail, dropshipping and wholesale channels, to improve inventory management and increase revenue
- Enable sustainability, with planning processes that ensure that inventory is in the right location for sale, which in turn reduces waste and helps meet the requirements for carbon-neutral certification
“We are thrilled to partner with Blue Yonder to drive the strategy and execution of Fabletics’ digital transformation journey, said Derek Cesarz, Managing Partner at Plantensive. ”As a strategic partner, Plantensive is committed to delivering end-to-end planning, allocation, and replenishment solutions that will not only enhance Fabletics’ internal operations but also elevate their customer experience.”
