Accent Group has been chosen as the exclusive distributor for Lacoste and Dickies in Australia and New Zealand. The two brands are currently sold in the region through direct-to-consumer channels, online, owned stores and wholesale.
Both distribution deals will begin in 2025. Accent’s initial agreement with French brand Lacoste has a term of eight years. Accent’s initial deal with Dickies, a brand owned by VF Corp, will start in July 2025 and has a five-year term.
