Kantar: 10 marketing trends for 2026
Kantar’s 2026 report reveals how AI agents, retail media networks, and niche communities are transforming marketing strategy and brand relevance.
China’s Singles Day sales growth slows
China’s 2025 Singles Day online sales rose to 1.70 trillion yuan renminbi (€228bn), yet slower growth and muted shopper sentiment are stirring up headwinds.
Padel player numbers in Asia rise 20% in 2025
Data from the International Padel Federation shows Asia now boasts 2.2 million amateur padel players spread over 30 countries – a 20 percent year-on-year jump since 2025 – as well as 4,600 courts.
Gen Z and Gen Alpha redefine fashion and sportswear
A new Boston Consulting Group (BCG) study reveals how Gen Z and Gen Alpha are reshaping fashion, athleisure and sportswear – driving demand for authenticity, creator culture and AI retail experiences.
