Bike

Mossel Bay to host Ironman South Africa in 2027
2026-08-11T22:28:00+01:00By SGI Europe Editorial Team
The Ironman Group has confirmed Mossel Bay as the new home of its South African full-distance race, debuting in April 2027, while broader participation data signals a fundamental demographic shift across the sport.
British Cycling launches BMX creator series
2026-03-20T17:39:00+00:00By SGI Europe Editorial Team
Eight GB BMX freestylers pair with UK content creators in a weekly free series across YouTube, TikTok and Instagram.
British Cycling launches commercial venture
2025-12-12T21:56:00+00:00By SGI Europe Editorial Team
British Cycling unveils British Cycling Ventures, a new commercial entity led by Darren Henry, to drive revenue growth and attract strategic investment.
Market Analysis: The global sports equipment market
2025-10-10T05:35:00+01:00By Claudia Klingelhöfer
The global sports equipment market recovered modestly in 2024.
Le Tour has a new Asian title sponsor
2025-09-16T05:42:00+01:00By Mattias Björklund
EFGH will be the title sponsor of the 2025 Tour de France EFGH Singapore Criterium.

Mossel Bay to host Ironman South Africa in 2027