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News briefsPuma takeover rumors gain traction
Puma’s prolonged downturn and Artemis’s openness to divest its 29% stake spark renewed takeover rumors, with Anta emerging as the most credible suitor.
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ArticleAsics denies interest in Puma acquisition
Asics dismisses reports of interest in acquiring Puma as Anta Sports explores potential bid amid Puma’s financial struggles.
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News briefsPuma faces Asian takeover interest
Chinese giants Anta and Li Ning, plus Japan’s Asics, are exploring bids for struggling German sportswear maker Puma. Shares jumped 11.5% on the news.
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ArticleFila opens brand experience hub in Biella
Fila has opened a brand experience center in Biella, Italy, reconnecting with its heritage under Anta Sports Group ownership.
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ArticleAtomic enters apparel market to expand long-term brand strategy
Austrian ski brand Atomic will enter the alpine apparel market in winter 2025/26, marking its largest portfolio expansion in decades as the company aims to build a comprehensive winter lifestyle brand beyond equipment.
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ArticleAnta posts modest Q3 retail growth across core brands
Anta and Fila have posted low-single-digit Q3 sales growth, while smaller brands like Descente and Kolon Sport surged 45% to 50%.
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AnalysisMarket Analysis: The global athletic footwear market 2024
SGI Europe’s yearly analysis details global sales of 25 athletic footwear brands and their performance in 2024.
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ArticleNike tops the sports category in Time magazine and Statista’s ranking of the world’s best companies
The ranking of 1,000 companies evaluates employee satisfaction, revenue growth and sustainability transparency.
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News briefsAnta and Musinsa form joint venture in China
Chinese sportswear giant Anta and Korean fashion platform Musinsa have agreed to launch a joint venture targeting Greater China.
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ArticleFila remains growth driver: Anta grows despite decline in profits
Anta Sports posts strong growth in sales and operating margin in the first half of 2025. But profits are not keeping pace. Fila and premium brands are driving momentum.