Latest Digital insights – Page 3
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Adidas releases more existing Yeezy products in August, commits to combating discrimination and hate
Adidas announced on July 28 a further release of Yeezy inventory, with a range of existing products being available in phases throughout the month of August across the world. As previously communicated, the German company will donate a significant amount to selected organizations working to combat discrimination and hate, including ...
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Twitter to become nothing, anything, everything
It appears that we were on to something a few months ago. Twitter has taken another step towards becoming X – “the everything app.” But what does this mean, and why the change in a brand as iconic as Twitter? We take a look.
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Footway Group has applied for voluntary company reorganization
Swedish Footway Group, operator of specialized online stores, has applied for voluntary company reorganization. According to the company, the decision is based on “the very challenging conditions that the sports retail industry in Sweden and Norway has faced in recent months,” and an acute liquidity situation. During the reconstruction period, ...
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Europe’s one pickleball firm sets out to conquer America
Back in 2020, amid the lockdowns, Xiana López discovered through a market study that Europe had yet to produce a pure player in the pickleball business, despite the buzz floating over the pond from the U.S. There were pádel and tennis brands selling pickleball racquets, but none that would develop ...
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Pádel making an approach to VR
Vista Animations and Motion Capture Barcelona have spent the past 20 months developing the first virtual reality (VR) manifestation of pádel. “At the beginning,” lead developer Sergi Anglada tells The Padel Paper, which has done a full write-up, “we didn’t know how far we could go and whether the technology ...
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Sean Combs launches US e-commerce platform for black businesses
Source: Empower Global Sean “Diddy” Combs, Chariman of Combs Global US rapper, producer, entrepreneur and designer Sean “Diddy” Combs has launched Empower Global (EG), a curated e-commerce platform (for U.S. customers only) that allows consumers to discover and purchase products created and sold exclusively by black entrepreneurs, ...
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JD Sports to expand into Middle East
JD Sports Fashion will open around 50 stores in the Middle East after agreeing to its first-ever franchise deal with Dubai-based global retailing, distributing and manufacturing company GMG, according to Reuters. The doors, to be situated in the United Arab Emirates, Saudi Arabia, Kuwait, and Egypt, will be a large ...
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Zalando fights EU’s classification as a VLOP
Because there are expensive obligations associated with its classification, Zalando has filed a complaint with the Court of Justice of the European Union (ECJ) against its classification as a “very large online platform” (VLOP) by the European Commission under Article 33 of the Digital Services Act (DSA) because it has ...
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SportsShoes.com reports 20% sales growth in Q1, 140,000 new customers
SportsShoes.com has announced sales figures for its Q1 of the fiscal year that began March 1, 2023. According to the report, the British e-tailer, which was founded in 1982, saw its sales surge by 20 percent year-on-year to £83.8 million (€97.3m). At the same time, it added 140,000 new customers ...
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After Mexico, Shein plans to roll out in Europe’s larger markets
Shein, the Singapore-based fast-fashion online retailer, announced that it is expanding its marketplace to Mexico, and that launches in Germany, Spain, France and Italy “will soon follow suit.” The marketplace was previously rolled out in Brazil and the U.S. Shein noted that the local marketplaces offer products from third parties ...
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Vuzix OEM consumer smart eyewear business enters countdown phase
At its annual general meeting, held last week at the company’s headquarters, Vuzix announced that it plans to sell 50,000 to 75,000 enterprise products in 2023. The smart glasses supplier predicts that the market for such smart glasses will grow 20- to 50-fold to $2.5 billion by 2028, and estimates ...
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LaLiga launches online store with Fanatics
Spain’s LaLiga has announced its first-ever official online store with digital sports platform and licensed sports merchandise giant Fanatics, as part of a wide-reaching omnichannel retail and production partnership. The official LaLigaStore will launch globally this summer, ahead of the start of the new football season. Fans will be able ...
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Smart insoles supplier announces completion of investment round
Arion, a developer of smart insoles, has announced the successful completion of its latest multi-million dollar investment round for Deep Tech parent company Atogear, led by CEO Markus Hupach, former CEO of Sport 2000, since early 2022 (our sister publication The Outdoor Industry Compass reported at the time). The funds ...
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Pádel pessimism from a generalist and a specialist alike
“We don’t depend on pádel,” Head Spain’s racquet-sports business manager has told CMDsport, because, like its global parent, his company has other “legs” to stand on, such as tennis, winter sports and water sports. Still, Ricardo Brigolle believes it could take as long as a year to empty the warehouses ...
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Half of EU's young consumers think it's acceptable to buy fake products
A new study by the European Union Intellectual Property Office (EUIPO) shows that while Europeans are becoming increasingly wary of counterfeits and illegal content, price remains a key factor, with young consumers more willing to buy fakes. Between Jan. 30 and Feb. 15, 2023, a total of 25,824 interviews were ...
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Tennis-Point and Tennis Channel launch online merchandise site during Roland Garros
California-based Tennis Channel and racquet and sporting goods retailer Tennis-Point, a subsidiary of Signa Sports United (SSU), have entered into a multi-year e-commerce agreement to offer tennis fans high-quality tennis apparel, equipment and accessories. The partnership includes the launch of a white-label tennis and pickleball store at www.tennis.com and a ...
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Zumiez sales continue to slip as Europe, Australia outperform
Zumiez sales decreased by a reported 12.8 percent in the four weeks ended May 27 compared to the year earlier, continuing to trend downwards after its top line in the first quarter ended April 29 fell by 17.1 percent to $182.9 million. Management attributed the decrease to a challenging marketplace, ...
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U.S. and European e-com aggregators join forces
Source: SellerX SellerX co-founders Philipp Triebel (left) and Malte Horeyseck Berlin-based SellerX has signed an agreement to acquire Austin, Texas-based Elevate Brands, bringing together two major players in the e-commerce aggregator space. Both companies have established themselves as highly trusted and reputable partners for marketplace-based sellers in ...
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Materialise and Vuzix cooperate in smart glasses
Smart glasses supplier Vuzix and 3D-printing company Materalise have announced the start of their collaboration in the area of consumer smart eyewear, a market that is believed to be on the verge of mass adoption after years of development. As previously reported by our sister publication Eyewear Intelligence, the US-based ...
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WeSports relaunches Keller Sports, enters partnership with Footway Group
WeSports has completed the acquisition of the trademarks, e-commerce platform and customer database of Keller Sports and KellerX. Facing financial challenges due to the impact of Covid-19, the German Keller Group – then the parent company of Keller Sports, Keller X, Keller Premium and Keller Smiles – filed for insolvency ...