All Statistics articles

  • News briefs

    Maersk sees tight maritime freight conditions until Q4

    2021-04-29T15:21:00Z

    The world’s largest container shipping company, Maersk, expects tight market conditions in maritime transport to continue until the fourth quarter of 2021. Container shipments by boat are estimated to represent more than 80 percent of intercontinental trade. Maersk pointed out that global demand for container shipments is now expected ...

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    News briefs

    The Swiss sports market was stable in 2020, and it continued to grow online more recently

    2021-04-29T15:21:00Z

    According to GfK , the Swiss sporting goods market ended up being flat in 2020, in spite of Covid-19, thanks to a sales rally in the last two months of the year. There was, however, a significant gap between the different sectors: the overall winners in 2020 were fitness, outdoor, ...

  • News briefs

    German golf grows during the pandemic

    2021-04-27T17:00:00Z

    The number of licensed golfers in Germany rose by 1.36 percent to 651,417 in 2020, the highest increase in a year since 2012, according to a new report by a golf economy expert, Falk Billion , titled Golfmarkt Deutschland 2021 . The report, which can be downloaded free of charge, ...

  • Article

    Big jumps in Chinese production and consumption

    2021-04-16T16:47:00Z

    China’s gross domestic product jumped year-on-year at an unprecedented rate of 18.3 percent in the first quarter of 2021. It had declined by 6.8 percent in the first quarter of 2020, due to the coronavirus outbreak. On a sequential basis, the country’s GDP moved up by 0.6 percent from the ...

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    Article

    NPD sees the European market down by 8% in 2020

    2021-04-15T15:18:00Z

    Because of the Covid-19 pandemic, the market for sports clothing and footwear fell by 8 percent to €28.3 billion in the five major European countries in 2020, according to revised estimates made available to us by the NPD Group . A previous, preliminary estimate by the market research company ...

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    Article

    Alpine skiing fell by 15% globally in 2019/20

    2021-04-15T12:51:00Z

    The 2018/19 ski season turned out to be the best one in the new millennium, according to the annual Snow Report by Laurent Vanat . The 2019/20 season was the worst one since the year 2000 because it was brutally interrupted by the onset of the novel coronavirus pandemic, ...

  • News briefs

    The French bicycle market grows by 25% in value

    2021-04-14T16:29:00Z

    According to figures from Union Sport Cycle , the French sporting goods industry association, the broader bicycle market (bicycles, parts and accessories) in France reached for the first time the milestone of €3 billion in value in 2020, representing an increase of 25 percent from the previous year. ...

  • Article

    Nike remains the world’s most valuable apparel brand

    2021-04-13T16:50:00Z

    Nike has been awarded the title of the world’s most valuable apparel brand for the seventh consecutive year, despite a 12.5 percent drop in brand value to $30.4 billion, according to the Brand Finance Apparel 50 2021 report . Although Nike’s sales took a hit last year due to ...

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    Article

    Consumers are ready to spend more, despite the lockdowns

    2021-04-08T17:16:00Z

    German consumers are known to be keen on saving money when there is an economic crisis. Faced with what they call the “Corona crisis,” they have saved an estimated €230 billion since March 2020, when the crisis began, but they are said to be eager to spend more again once ...

  • News briefs

    Exercise boosts Covid survival, study finds

    2021-04-06T17:29:00Z

    According to a study conducted by cardiologists at the San Carlos Clinical Hospital in the Spanish capital of Madrid, patients who exercise regularly are eight times more likely to survive Covid-19 than sedentary patients. Published in the American medical journal Infectious Diseases and Therapy , the study examined 520 ...

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    Article

    Sporting goods industry stocks rose by 10.9% in Q1 2021

    2021-04-01T13:37:00Z

    Confirming the resilience of our industry, the average stock market value of 38 selected public companies in the sporting goods sector advanced by 10.9 percent in the first three months of 2021. Comparatively, the main stock indices grew by only between 2.4 percent and 8.5 percent over the period.

  • Article

    Europe’s sports sponsorship market falls by 9%

    2021-03-29T10:48:00Z

    The total value of Europe’s sponsorship market dropped by 23 percent across all industries last year, marking the first time it has declined in almost a decade, a new report from the European Sponsorship Association (ESA) in cooperation with Nielsen Sports has revealed. The drop was a consequence ...

  • News briefs

    Big gains in Italy’s bike consumption and production

    2021-03-25T18:05:00Z

    A total of 2.01 million bicycles were sold in Italy in 2020, or 17 percent more than in the previous year, according to data provided by the Italian bike industry association, ANCMA . The coronavirus pandemic contributed to the strong increase, driving the demand for socially-distanced and sustainable urban mobility ...

  • Article

    French ski industry in critical state

    2021-03-18T18:04:00Z

    The French sporting goods industry association, Union Sport Cycle (USC), plans to ask the French government for a specific aid package for the country’s ski sector, whose total losses for the current season are estimated at about €1 billion - without including those of the skilift and ...

  • News briefs

    Strong start of the year in Norway and Finland

    2021-03-04T16:26:00Z

    According to Virken , the general retail trade increased by 9.2 percent in Norway in January, as compared to the same month a year ago, despite the closure of some shops and malls for one week, rising by 54.3 percent online and by 6.4 percent offline. The sporting goods sector ...

  • News briefs

    Galvin Green reports surge in interest from young golfers

    2021-02-26T17:38:00Z

    Galvin Green , the Swedish brand specializing in the design and supply of high-performance clothing for golfers, says it has experienced a rising interest from younger golfers among its customers over the past year. According to data reported in Golfbusinessnews , the number of younger golfers aged 18-25 buying Galvin ...

  • News briefs

    Athlete social advocacy grows as a key marketing trend, Nielsen report suggests

    2021-02-18T16:46:00Z

    A recent report by Nielsen , titled The Changing Value of Sponsorship : 2021 Sports Marketing Trends , suggests that the sponsor media value generated by athlete advocacy posts on social media could reach $1.2 billion by 2023. According to the study, 95 percent of the athletes who have more ...

  • Article

    Lululemon establishes a Global Wellbeing Index

    2021-02-08T18:17:00Z

    Lululemon has released its first Global Wellbeing Report , a survey that benchmarks the state of wellbeing worldwide with an inaugural Global Wellbeing Index . Lululemon commissioned an online survey managed by Edelman Data Intelligence . The survey was conducted between Nov. 13 and Dec. 1, 2020 ...

  • News briefs

    Sports retailers scored better than other specialty retailers in France

    2021-01-12T13:25:00Z

    Going through two Covid-related lockdowns, French specialty retailers saw their sales decline on average by 18 percent in 2020, although their online turnover jumped by 80 percent for the year, including a growth of 85 percent in December, according to their trade association, Procos . Shoe retailers suffered the biggest ...

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    Article

    Sporting goods industry stocks surged by 32% in Covid year

    2021-01-04T18:19:00Z

    This exclusive chart shows the development in the market capitalization of the top 86 stock-listed sporting goods companies between the end of 2019 and the end of 2020. This is exclusive data and analysis for Professional Members.