All Distribution articles

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    +++ The European Union is allowing duty-free entry of cotton garments and other products from Uzbekistan , which is building up its apparel and footwear manufacturing industry +++ The Rugby Football League (RFL) , the governing body for rugby in the U.K., is partnering with Leeds Beckett University ...

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    The Vaha fitness mirror enters the U.K. market


    Vaha , a German start-up that launched an interactive mirror for home fitness in 2019, has announced its launch in the U.K. It is the first fitness mirror of the kind to be launched in the U.K., according to the company, referring to the competing systems by Lululemon and ...

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    Toorx is entering the Spanish market


    Toorx Fitness in Motion , an Italian brand of fitness equipment, is entering the Spanish market. According to Palco23 , a Barcelona-based sport business periodical, after opening offices in Portugal and launching a webspage in Portuguese, the brand is now expanding its distribution network in Spain and will soon launch ...

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    Sergio Tacchini signs joint venture with a French firm for 20 countries


    Sergio Tacchini has expanded its exclusive and perpetual licensing deal with its French-based distribution partner, Movin , creating a joint venture for the production, distribution and marketing of most of its products in eight European countries, the Middle East and North Africa. Glasses, watches and fragrances developed under the ...

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    Rossignol drives a mobile showroom through Germany and Austria


    Rossignol has informed the German press that it is using a special car trailer as a mobile showroom in Germany and Austria. A French spokeswoman for the group says it is a trailer developed by Felt , the group’s American brand of road bicycles. It is currently used only ...

  • Tecnifibre - Medvedev

    Lacoste goes more technical with the help of Tecnifibre


    Tecnifibre , the French tennis and squash hardware specialist, will handle the distribution of all the performance tennis and golf products of Lacoste , the increasingly fashion-oriented sports apparel specialist, starting with the spring/summer 2022 season. Lacoste, which took over Tecnifibre in 2017 through its own parent company, MF Brands ...

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    Gymshark opens an inspirational office in Denver


    As planned, Gymshark has opened its head office for North America in Denver, Colorado. It will host regional functions in such areas as product development, branding, athlete management, legal and customer service in an inspirational environment. Much like its global headquarters in Solihull, England, the space offers a number ...

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    Echelon Fitness expands into France and Germany


    Echelon Fitness , the American producer of connected bikes, treadmills, rowers and fitness mirrors, is launching Echelon Fit France and Echelon Fit Germany this month. Patterning them after its business in the U.S., the new entities will be producing live and on-demand coaching programs in each country’s language ...

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    Saucony takes charge of its Iberian distribution


    Saucony is taking charge of its own distribution on the Iberian Peninsula through a new subsidiary. For the past couple of decades the Wolverine -owned brand has relied on a company called Deerfoot Sport for its business in Spain, Portugal and Andorra. The new subsidiary will be headed ...

  • Slinger Bag

    Slinger Bag nearing 40-country distribution


    Slinger Bag , which launched its signature product as recently as the spring of last year, has introduced its combination ball launcher and tennis bag in about 37 countries so far, and it is now planning to introduce similar launchers for pickleball and pádel at some point this year and ...

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    Polygiene's new Iberian distributor


    This month Polygiene will begin dealing with the distributor Ravago Chemicals in Spain and Portugal. Ravago Chemicals delivers chemical materials and specialty additives to about 15,000 customers.

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    Shiner sets up a EU subsidiary in Rotterdam


    Shiner , the U.K.-based distributor and licensee specializing in skateboards and other action sports equipment, has opened a subsidiary with a 2,300-square-meter logistic facility in Rotterdam, Shiner EU . The company cites a combination of “ambitious expansion plans” on the continent and the impact of Brexit on trading with the ...

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    Nike is centralizing operations for the Nordics


    Responding to an inquiry from SGI Europe , Nike has told us that it is centralizing its operations for the Nordic countries in Sweden, while working with fewer retailers in the region. The statement came after we were alerted by subscribers to the fact that the brand was closing ...

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    Descente to sell Polygiene-treated training gear through Anta


    For the spring/summer 2021 season, Descente has added Polygiene ’s Stays Fresh BioStatic Technology to a number of its men’s and women’s training products for the Chinese market. The Japanese brand will be selling them online and in stores through its local partner, Anta Sports Products . The ...

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    Fanatics enters China via a joint venture


    Fanatics , the U.S.-based online retailer of licensed sports merchandise, has announced that it is expanding into China via a joint venture with Hillhouse Capital Group , a private equity firm that is also a major shareholder in a major Chinese sporting goods retailer, Topsports . The 50-50 joint venture ...

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    Keen to sell its shoes in South Korea via LF


    Keen Footwear has signed a distribution contract with LF for the importation and sale of Keen footwear in South Korea, effective in mid-March. Keen footwear will be sold online and offline via LF Mall and LF’s Raum Edition department stores. LF, which stands for Life in ...

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    +++ The merchandise and training programs of the Rafa Nadal Academy by Movistar , Rafael Nadal ’s brainchild, based in Manacor (Mallorca), can now be purchased on Amazon following a new agreement between the two parties +++ Redipro will handle the distribution of Everlast in Spain and ...

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    Schanner will distribute Fila skates in Germany


    Schanner Eisehockeyartikel , the German specialist in ice hockey and ice skating, is taking over the distribution of Fila skates in its home market. Produced by its Italian licensee, MGM , the Fila line of skates includes a strong business in inline skates, protected by several patents, as well ...

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    Heyconnect is helping Fila with German marketplaces


    Fila is entering the German marketplace business through Heyconnect , a start-up in Hamburg that helps brands establish an online presence. Heyconnect will be serving as the sports brand’s hub for the marketplace business, logistics, partner management and brand development in the country. Fila’s German foray is beginning with ...

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    Slinger Bag enters Israel


    Slinger Bag is entering yet another country, Israel, which boasts about 100,000 tennis players and 500 clubs. The producer of the combination ball launcher/carrier has made a slew of distribution deals over the past few months, covering Australia, France, Germany, Spain, India, Japan, the U.K., Ireland, Switzerland, Russia, Scandinavia ...