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PDF Newsletter
SGI Europe Executive Edition: Vol 37 - 19+20
2026-06-30T07:36:00Z
PUMA’s HYROX bet starts paying dividends. China is next | Still retreating from basketball, Under Armour loses WNBA footwear status | Macron debuts sound logo for its brand identity | Meet the challenger: Joma, the brand that never chased fashion | Kelme: meet the challenger brand on Bosnia and Herzegovina’s World Cup shirt | After LIV Golf: what Saudi Arabia’s retreat means for sports and sporting goods | UK Advertising Standards Authority bans adidas ads over recycled claims | France anti-fast-fashion law 2026: Decathlon exempt, Shein fined | Salomon’s 2025 Impact Report: when growth outpaces sustainability | One Goal. Move the World: WFSGI turns World Cup into a youth participation policy drive | Peter Whitcomb, Tersus Solutions: recommerce works on economics, not mandates | Accent Group board rejects Frasers’ takeover offer | Nike picks a Pfizer veteran to run its finances | Decathlon Seed extends ownership model to 100,000-plus workforce | AI makes expertise free. What does the sporting goods industry sell now? | From sponsorship to demand engine: How adidas and Decathlon are activating events differently
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Article
Odlo turns 80 with anniversary campaign
2026-06-26T16:07:00Z
Odlo launches Eighty Years Strong, tracing its 1946 founding, the 1972 Olympic base layer and the 1987 three-layer system.
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PDF Newsletter
SGI Europe Executive Edition: Vol 37 - 11+12
2026-04-15T14:37:00Z
Newton Golf nearly triples sales but operating losses deepen | Decathlon, JD Sports and lululemon make NRF global top | Column: The future of visibility isn’t Google – it’s the prompt | Frasers Group’s AI assistant claims 25% conversion gain over search | Dick’s targets 250 Foot Locker remodels by back-to-school | What Oura’s Doublepoint deal signals for the future of wearables | Castore picks Ocula Technologies as its AI product content partner | Playlist-EGYM merger creates fitness tech giant valued at $7.5bn | Women’s elite sports revenues to top $3bn for the first time, Deloitte says | TrusTrace’s One Retail Hub cuts fashion compliance burden by 70% | Worldly joins Green Sports Alliance to tackle supply chain impact | Odlo earns Fair Wear Leader status two years ahead of schedule
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Article
Odlo reaches Fair Wear’s highest tier
2026-04-01T11:46:00Z
Swiss sportswear brand reaches Fair Wear Foundation’s highest performance tier two years ahead of schedule.
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Article
Winter Olympic Weekend Feb 7–8: Podiums and Products
2026-02-09T21:13:00Z
Fischer dominated Nordic events, Atomic and Head battled in alpine, and EA7 Armani led visibility. Weekend brand scoreboard Feb 7–8
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Article
Odlo Time to Rise: a biathlete’s resilience story
2026-02-02T07:15:00Z
Swiss performance brand follows Aita Gasparin’s return to elite competition after a three-year absence.
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News briefs
Céraclès creates Ekosport-Rent department
2025-11-17T13:18:00Z
Céraclès Coopérative has created a department for Ekosport-Rent and appointed Michael Bissey to lead it, supported by Marion Reuiler.
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PDF Newsletter
SGI Europe Executive Edition: Vol 36 - 28+29
2025-07-17T12:49:00Z
Warburg Pincus will acquire a majority stake in Uvex | Analysis: Inventory levels in the sporting goods industry, Q1 2025 | Puma and Man City in first Premier League £1bn deal | Lululemon has found its partner for India expansion | Padel set for 17% annual growth through 2027, says Playtomic | Zalando and About You have successfully completed their transaction | Ellesse returning to the US | Le Coq Sportif saved, now in Franco-Swiss hands | Decathlon expands footprint in cities with two new stores in Nuremberg | Sales up and change in the air at Onitsuka Tiger | The US and Vietnam reach a trade agreement | Footasylum posts record sales and profits in FY25 | New association seeks to boost women’s leadership in sporting goods | Performance Days October edition sold out | Bain may consider selling its Canada Goose stake | Sports Emotion to introduce Running Emotion | Prime Day set to drive $23.8bn in US online sales | Sport 2000 introduces a new trade fair concept | Kingmaker swings to a loss, for several reasons | Circular economy: Survey suggests disruption | FIS and Virtus sign agreement to promote inclusion in winter sports
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News briefs
Odlo partners with Lenzerheide holiday region
2025-07-15T06:38:00Z
The brand wants to raise its profile and expand in Switzerland.
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PDF Newsletter
SGI Europe Executive Edition: Vol 36 - 6+7
2025-02-13T10:30:00Z
Can Elliot Hill ‘swoosh’ Nike back to the top and does the company have another Jordan in its portfolio? | Under Armour’s operating income in Q4 slipped by 81% | Intersport Voswinkel’s report of 2024, plans for growth in 2025 | XXL revenues contracted 1.8% in Q4 | Skechers delivers record annual sales in FY24 | Fenix Outdoor suffers 3.3% year-over-year sales drop | Canada Goose delivers higher operating profit, lower sales in Q3 | Columbia reports a 21% gain in operating income FY24 | Brooks Running achieved sales growth of 228% in China 2024 | H&M’s Q4 lifted 3% but many store closures are expected in 2025 | Mizuno posts record sales and 16.5% growth, fueled by soccer and lifestyle footwear | New Wave posts higher sports & leisure profits, sales in Q4 | GoPro reports another loss, cuts costs by 30% | Perfect Moment names Jane Gottschalk as new president | Goldwin’s nine-month operating profit slips | Zalando recruits five key persons, two SVP and one CFO | Melanja Korošec appointed new SVP at KJK Sports | Elan Central Europe gets a new General Manager | Shein says it conducts 2 million product safety tests annually | Peloton Interactive lifts guidance as Q2 loss narrows | After strong fiscal Q3, Deckers Brands raise full-year guidance | Nike scores mixed feedback from NFL Super Bowl ad | Stadium closes another store in its home market