• SGI Europe Executive Edition: Vol 37 - 21+22
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    SGI Europe Executive Edition: Vol 37 - 21+22

    2026-07-22T13:55:00Z

    A100-year-old baseball glove maker now designs gaming chairs | Nike Radical AirFlow apparel expands globally | Asics turns nine years of startup scouting into annual Kenzen event | Decathlon receives provisional, conditioned approval for Intersport Spain acquisitions | MAP Active acquires Sports Direct Malaysia from Frasers Group in full | Anta Sports Q2 2026: core brand growth remains low single digit | Frasers Group accelerates global expansion despite challenging market conditions | Physical inactivity 2026: The cost of standing still | Impact of sports: Sporting Goods brands are missing their biggest opportunity | Half the story: low coverage of women in sport isn’t just a fairness issue | Foot Locker adds Salomon in first US retail partnership | From 74 triathlon suits to mid-eight-figure revenue: The 21 reasons behind Ryzon’s rise | Joma to sponsor Fetri’s Hyatlón, federation cousin to Hyrox | Asian tennis stars and the sponsorship boom: How the calculus changed | Beyond the sale: could product care be retail’s next edge?

  • Paris court fines Shein over Lacoste logo imitations
    Article

    Paris court fines Shein over Lacoste logo imitations

    2026-07-14T10:37:00Z

    A Paris court fined Shein and banned crocodile-logo imitations EU-wide - faster than France’s fast-fashion law ever has.

  • The shirt sewn overnight that became history
    Article

    The shirt sewn overnight that became history

    2026-06-24T21:16:00Z

    Le Coq Sportif and the Maradona estate launch a capsule on the 40th anniversary of the most famous shirt in football.

  • UK: adidas, Uniqlo and CK ads banned for greenwashing
    Article

    UK: adidas, Uniqlo and CK ads banned for greenwashing

    2026-06-24T14:47:00Z

    The UK advertising regulator banned Google ads from adidas, Uniqlo and Calvin Klein for unsubstantiated recycled material claims.

  • Accent Group rejects Frasers’ takeover bid
    Article

    Accent Group rejects Frasers’ takeover bid

    2026-06-24T12:30:00Z

    Accent Group’s board unanimously rejects Frasers’ offer of A$0.65 per share, calling it materially inadequate.

  • Adidas opens fourth Paris store at Forum des Halles
    News briefs

    Adidas opens fourth Paris store at Forum des Halles

    2026-06-19T09:28:00Z

    The German sportswear brand continues to upgrade its retail presence in Europe with a compact, experience-led store in one of Paris’ busiest shopping districts.

  • Sports Direct opens first Nordic store in Helsinki
    News briefs

    Sports Direct opens first Nordic store in Helsinki

    2026-06-01T09:48:00Z

    Frasers Group launches a 30,000 sq. ft store in Helsinki – its first Sports Direct in the region since acquiring XXL in 2025.

  • SGI Europe Executive Edition: Vol 37 - 15+16
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    SGI Europe Executive Edition: Vol 37 - 15+16

    2026-05-18T06:53:00Z

    Why On’s Q1 is more than just a strong quarter | What VF Corp’s Reinvent fixed, and what it didn’t | FY2026 revenue up: JD Sports shifts focus to efficiency over expansion | Mike Ashley confirms to FT his team filmed the Cowgill footage | Under Armour plunges 19% as outlook disappoints | Mizuno reports record-high sales and profits for FY2025 | Columbia flat in Q1 as tariffs and US weakness weigh on margins | Asics posts record Q1 earnings. Shares fall on flat guidance | Puma Q1 shows stability as management keeps cautious full-year outlook | Yue Yuen Q1 profit drops by more than half as bottlenecks and tariffs erode margins | Gildan posts record Q1 revenue as HanesBrands integration advances | Technogym grows Q1 revenues 10% to €237m across all regions | Brooks posts 23% Q1 growth as EMEA surges and China triples | A $225 million bet on the everything-pickleball company

  • Lacoste launches identity refresh and brand campaign
    Article

    Lacoste launches identity refresh and brand campaign

    2026-05-05T10:53:00Z

    A new film, a refined crocodile and a revived tagline signal that Lacoste is betting on its archive to win the next chapter.

  • SGI Europe Executive Edition: Vol 37 - 11+12
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    SGI Europe Executive Edition: Vol 37 - 11+12

    2026-04-15T14:37:00Z

    Newton Golf nearly triples sales but operating losses deepen | Decathlon, JD Sports and lululemon make NRF global top | Column: The future of visibility isn’t Google – it’s the prompt | Frasers Group’s AI assistant claims 25% conversion gain over search | Dick’s targets 250 Foot Locker remodels by back-to-school | What Oura’s Doublepoint deal signals for the future of wearables | Castore picks Ocula Technologies as its AI product content partner | Playlist-EGYM merger creates fitness tech giant valued at $7.5bn | Women’s elite sports revenues to top $3bn for the first time, Deloitte says | TrusTrace’s One Retail Hub cuts fashion compliance burden by 70% | Worldly joins Green Sports Alliance to tackle supply chain impact | Odlo earns Fair Wear Leader status two years ahead of schedule