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OpinionThree years on – EU framework for the distribution of branded products, from an attorney’s perspective
The EU Commision’s revision of the framework, now three years old, has sought to meet the legal challenges of new online distribution models by imposing new vertical restrictions. Reactions in the private sector have been various.
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OpinionHow legal topics and trends may impact your sports brand in 2025
Legal expert Jochen Schäfer gives a comprehensive overview.
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OpinionOpinion: The short- vs long-term perspective of retail recovery
Guest Article by Magnus Ohlsson The pandemic has led consumers to shift interests and behavior for now, but not necessarily forever. This also means that short-term gains and losses should not be translated into an everlasting future. It is important to take into the equation the brand performance of the ...
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OpinionWhy 2020 could be the year Amazon becomes unstoppable
From infiltrating the pharma business to owning the internet, the Amazon juggernaut will be flexing its muscle with broad implications.
