All football articles
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ArticleDFB Academy coaches bring German soccer to America
Germany’s football prowess is undeniable, with a rich history of success in both men’s and women’s competitions. Now, American youth players will have the opportunity to experience top-tier training under the guidance of DFB Academy Coaches, known for nurturing talents like Jamal Musiala and Florian Wirtz. The DFB Academy Coaches ...
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News briefsSports Direct denies injunction in dispute over Newcastle United replica jerseys
Sports Direct, owned by Mike Ashley, has faced a setback in its legal battle with Newcastle United Football Club (NUFC) regarding the sale of replica kits for the upcoming 2024/25 season. The retailer had lodged a complaint against NUFC with the Competition Appeal Tribunal in March, accusing the club of ...
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News briefsSunderland AFC and Hummel reunite in new partnership
Sunderland AFC and the Danish sportswear brand Hummel have officially announced a new multi-year partnership, marking a comeback of an alliance first established in 1988. Commencing in July 2024, Hummel will take on the role of the club’s new kit partner. This agreement, set to run for an initial five-year ...
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News briefsUEFA opens bidding for women’s soccer gear rights
UEFA has initiated a tender process to secure rights for match balls and apparel exclusively for its women’s competitions throughout the 2025-2030 period. Included in this cycle are five editions of the UEFA Women’s Champions League, the 2029 Women’s European Championship and various age-group tournaments. The tender process will kick ...
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News briefsPuma unveils 2024 national team kits with sustainability at the core
Source: Puma Puma has launched its latest National Team Home and Away kits for 2024, showcasing designs that pay homage to each nation’s heritage. The Authentic versions boast Puma’s Ultraweave technology, while the replica jerseys are crafted using Puma’s Re:Fibre recycling innovation. Re:Fibre represents Puma’s commitment to ...
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ArticleNike addresses backlash over England kit for Euro 2024
Nike has responded to the widespread criticism surrounding its controversial England kit design for the upcoming Euro 2024 tournament. The kit modification notably alters England’s traditional St. George’s flag, replacing the customary red and white hues with a combination of red, purple, black, and a purple cross. British Prime Minister ...
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News briefsCastore secures exclusive Umbro Pro Team license
Castore has just finalized an exclusive deal with Umbro licensee GL Dameck (DLG), granting them the coveted Umbro Professional Team Sports sub-license. This strategic move extends Castore’s reach into the UK, Germany, Austria, Switzerland, Belgium, Netherlands and Denmark, marking a significant milestone in their expansion. With a recent investment round ...
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ArticleAdidas has revealed seven kits for Euro 2024, inspired by Tintin, tartan and carnation
Adidas has pulled back the curtain on the latest lineup of technical performance kits for seven prominent football federations ahead of UEFA Euro 2024. Belgium, Germany, Hungary, Italy, Scotland, Spain, and Wales will hit the field sporting reimagined home and away designs. Each jersey is meticulously crafted to instill a ...
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News briefsSee all Adidas kits for Copa America
Adidas has revealed the latest lineup of technical performance kits for five football teams ahead of Copa America. Today marks the unveiling of the home and away jerseys for Argentina, Chile, Colombia, Mexico, and Peru, offering fans and players a glimpse of the attire they’ll don this summer. This release ...
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News briefsUEFA approves “United for Success” 2024-2030 strategy
The UEFA executive committee met in Paris on Feb. 7 and approved the “United for Success: UEFA Strategic Vision 2024-2030,” a roadmap to guide the organization and the wider European football community for the coming years. United For Success was created in consultation with national associations and by involving key ...
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News briefsThis is what the official 2023/24 UWCL ball will look like
Adidas has unveiled the UEFA Women’s Champions League Pro ball, named Bilbao. This official match ball will grace the next UWCL, drawing inspiration from the city of Bilbao and its disruptive urban geometries. The traditional star pattern incorporates iconic shapes from Bilbao’s architecture and motifs from the San Mamés stadium, ...
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News briefsAdidas partners with neuroscientists to examine pressure in sports
Adidas is stepping up to help athletes navigate high-pressure moments in sports. The company has teamed up with sports neuroscientists at Neuro11 to understand how pressure affects players of football, basketball and golf during critical moments like penalty shootouts, clutch putts and must-make free throws. Adidas athletes Emiliano Martínez, Ludvig ...
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News briefsOlympique Lyonnais extends partnership with Adidas
The French team Olympique Lyonnais has extended its agreement with Adidas, securing a kit supplier through the 2028/29 season. Adidas will be supplying the club’s men’s, women’s and age-grade teams as well as its academy teams. The partnership between OL and Adidas began in 2010, when the German brand replaced ...
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News briefsSport sponsorship’s growth in Italy is projected to accelerate this year
Sport sponsorship in Italy exceeded forecasts and grew by 1.5 percent in 2023 compared with 2022, reaching €780 million. Growth was primarily driven by Serie A, followed by investments in Lega Basket Serie A, football Serie B and volleyball SuperLega. According to the 23th edition of Il Futuro della Sponsorizzazione ...
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ArticleReal Madrid becomes football club with highest revenue, says Deloitte report
Deloitte’s Sports Business Group has released the 27th edition of its Deloitte Football Money League. The report reveals the 20 highest-revenue-generating football clubs globally for the 2022/23 season. Real Madrid generated record revenues of €831 million, representing an increase of €118 million compared with the previous year, and knocked Manchester ...
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News briefsZinchenko signs with Skechers
Ukrainian superstar Oleksandr Zinchenko has signed a new deal with Skechers, making him the company’s second ambassador.
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News briefsAdidas revamps classic Predator boot
In 1994, Adidas introduced the inaugural Predator football boot. Fast forward three decades and the iconic franchise is getting a fresh lease on life with a modern reinterpretation. On Jan. 16, Adidas is set to unveil three revamped models of the shoe, each available in the classic black, white and ...
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News briefsChanges in UEFA women’s football and futsal
The UEFA’s Executive Committee has settled on an 18-club Women’s Champions League (up from 16), with three home matches, three away matches and knockout rounds. It is also establishing a second European competition for women’s clubs. These changes will be in effect for the 2025/26 season. For the women, as ...
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News briefsNew £30 million fund to support grassroots women’s football in the UK
The UK Department for Culture, Media and Sport and The Football Association (FA) have announced a £30 million (€35m) fund for grassroots football in England. The Government is providing £25 million (€29.2m) in funding while The FA is contributing £5 million (€5.8m). The fund was inspired by England’s women’s national ...
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News briefsAdidas teams up with Bugatti for football boot release with a twist
Bugatti and Adidas have come together to create a limited edition football boot – and a release with a twist. The Adidas X Crazyfast Bugatti will be auctioned through the Adidas Collect Web 3 platform, and successful bidders will receive both a physical pair and a digital twin. The Adidas ...
