All Head articles
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News briefs
Head hires US winter sports marketing coordinator
Source: Head USA Natalie Dyksterhouse Head USA Inc. has hired Natalie Dyksterhouse as Winter Sports Marketing Coordinator based at Head/Tyrolia’s US offices in Boulder, Colorado. She will play a key role in developing marketing strategies in the US winter sports market. After attending Burke Mountain Academy, Dyksterhouse ...
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News briefs
Head and Porsche present exclusive capsule for the 911 Turbo’s 50th anniversary
Source: Head Porsche | Head W Series To mark the 50th anniversary of the Porsche 911 Turbo, Head and Porsche have teamed up to create three exclusive skis and a complete collection of sportswear and accessories, including two Mips helmets and a pair of ski goggles, influenced ...
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News briefs
Head brings AI to pádel
Head has introduced a tracking system for pádel play. Called Aiball (artificial intelligence ball), it combines a smartphone app with court-mounted cameras, and therefore with the cooperation of the pádel clubs. The app tracks a number of statistics: seconds per point, average hits per point, percentage of time spent per ...
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Article
Head climbs to number one in tennis racquet sales in Europe
According to data from the Tennis Industry Association and Sports Marketing Surveys, tennis racquet sales for all brands in key European markets increased 14.9 percent compared to the first six months of 2022. The Austrian company Head gained market share in most of those markets – Austria, Germany, France, Italy, ...
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News briefs
Head’s creative studio heads to London’s Design District
According to the U.K. publication Retail Times, Head Sport, based in Kennelbach, Austria (Head International GmbH and Head Sport GmbH) and Amsterdam (group parent Head N.V.), has chosen London’s new Design District as the new official home for its Innovations and Creative Studio. Located in 230 sqm in Building B4, ...
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Article
Pádel pessimism from a generalist and a specialist alike
“We don’t depend on pádel,” Head Spain’s racquet-sports business manager has told CMDsport, because, like its global parent, his company has other “legs” to stand on, such as tennis, winter sports and water sports. Still, Ricardo Brigolle believes it could take as long as a year to empty the warehouses ...
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Article
Amid racquet glut, courts maintain sales at Drop Shot
Marcelo Cascabelo, of the brand Drop Shot, believes in the continued expansion of pádel but warns of a difficult year. The chief executive revealed to CMDsport that his company’s revenues for 2022 were up by 120 percent year-on-year, amounting to €20 million, but that the figure for first-quarter 2023 is ...
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Infographics & Data
Brand standings at the end of the FIS 2022/23 season
To mark the end of the ski season, we’re sharing the brand standings of the FIS Alpine 2022/23 competition and discuss why brands sponsor winter sports.
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News briefs
Pádel brands should expect a reckoning, says Head exec
Head Spain’s revenues rose by 46 percent last year to the record level of €27 million. Racquet sales accounted for some 70 percent of the total, and within that preponderance, pádel outsold tennis three to one. But this has not translated directly into retail sales. According to Head Spain’s business ...
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News briefs
New ski collection from Porsche and Head in historic rally design
Following the launch of their first joint products last fall, Head and Porsche continue their successful collaboration. The second-generation Porsche | Head Ski Collection once includes two ski models, ski apparel, and equipment and picks up on the iconic design of the new 911 Dakar. The blue and white color ...
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News briefs
Head opens licensed training center in Abu Dhabi
Head is opening a licensed padel sports training center in Abu Dhabi, the brand’s first in the Middle East, in partnership with Xische Ventures. The official inauguration is scheduled for Feb. 21. Located in Musaffah, the 2,200 sqm facility features five padel courts, a VIP court for private bookings, a ...
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Article
A second consecutive record year at Head Spain
Head Spain broke in 2022 the record it set in 2021 for annual sales, which increased by 27 percent from €18.43 to €27 million. As CEO Jochen Schirmer explained to CMDsport, the most recent full year saw equipment purchases rise in tandem with the practice of sports. Moreover, the end ...
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News briefs
Head’s pádel team has a new international tour manager
Head has promoted Jordi Vives from marketing and promotion manager, his post for the last two years, to international tour manager for pádel. He will now be working with Thomas Bischof, director of pro players. Vives hails from Barcelona but studied in the U.S., where he also established a background ...
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News briefs
Tyrolia with new director global sales and marketing for Head/Tyrolia bindings
Source: Tyrolia Horst Tschida Tyrolia has said goodbye to its longstanding employee Robert Stanzl, who has retired from his role as director of global sales and marketing for Head/Tyrolia alpine bindings after 45 years with the company. His successor – also a Tyrolia veteran with an 18-year-long ...
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News briefs
Porsche Design partners with Head for new skis, safety gear and apparel collection
Porsche x Head The Stuttgart-based sports car manufacturer Porsche and Austrian sporting goods manufacturer Head are launching their first joint winter sports products with the start of the 2022 ski season. At the heart of the cooperation are two ski models with race ski-inspired constructions, featuring solid ...
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C-Suite Interview
Tecnifibre-CEO Nicolas Préault: “We are a player’s company”
Nicolas Préault, CEO of Tecnifibre since 2018, explains what the company’s targets are, and how they want to triple net sales until 2025.
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News briefs
UBC hires an e-commerce expert from Lotto, licenses Head sneakers
United Brands Company (UBC), an Italian licensee for branded sneakers, has hired Pierpaolo Guerra to manage its digital and e-commerce activities as part of its efforts to develop its omnichannel strategy. Guerra comes from Lotto Sport Italia where he was in charge of digital and omnichannel activites. Previously, he was ...
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Article
Head will be run by a team
As previously reported in SGI Europe, Johan Eliasch is stepping down as CEO of the Head group, effective immediately, in connection with his election on June 4 as the new president of the International Ski Federation (FIS). As the majority shareholder of the Austrian-based company, which he took over in ...
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Article
Eliasch quits as Head’s CEO
It’s now official. As previously reported, Johan Eliasch had pledged to step down as CEO of Head if he would be elected president of the International Ski Federation (FIS), which actually happened on June 4. A statement from Head has confirmed his resignation – effective immediately - as CEO of ...
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News briefs
Eliasch is the new president of the International Ski Federation, and he may quit as Head CEO
Johan Eliasch, the Swedish billionaire and long-time major shareholder and CEO of Head, has been elected as the new president of the International Ski Federation (FIS). He succeeds Gian-Franco Kasper, who has stepped down after 23 years in charge of the governing body. Eliasch, who secured more than half of ...