News Briefs – Page 9
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News briefsReal Madrid and Y-3 unveil travel collection collaboration
Continuing their partnership, Y-3 and Real Madrid have unveiled a new travel collection for 2022. This collaboration, following Real Madrid’s 120th-anniversary celebration with a special kit, presents a seven-piece ensemble curated by Yohji Yamamoto. The collection, drawing inspiration from the monochromatic aesthetics shared by both brands, features a range of ...
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News briefsGaastra to cease operations for the second time in 3 years
Following the insolvency filing of the Unlimited Footwear Group (UFG), best known for producing shoes for brands such as Levi’s, Björn Borg and Gap, in early March, it became known that the Gaastra brand, which only celebrated its relaunch under UFG in 2022 after the insolvency of its previous owner, ...
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News briefsBjörn Borg takes full control of footwear line
Björn Borg announces its decision to seize full control over the design, development, and distribution of its shoe line across all markets. This strategic move follows Serve & Volley’s reorganization, prompting Björn Borg to take the reins of its footwear destiny. CEO Henrik Bunge expresses the company’s forward-looking vision, stating: ...
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News briefsUS SEC accuses Skechers of payments to executives’ family members
On March 7, the US Securities and Exchange Commission (SEC) said that California-based Skechers USA Inc. agreed to pay a $1.25 million civil penalty to settle charges for failing to disclose payments for the benefit of its executives and their immediate family members. According to the US regulator, from ...
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News briefsAthleta reset will take time, promotional comparisons to ease in H2
Athleta parent The Gap says it’s “on the right track” to resetting the business of its specialty retailer. This includes putting the brand “back at the center of the cultural wellness conversation while re-engaging the brand’s performance roots.” But the overall resetting of the business, which is described as an ...
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News briefsPGA Tour Enterprises unveils board of directors, with Tiger Woods as Vice President
PGA Tour Enterprises, the recently established commercial venture under PGA Tour’s control, has unveiled the names in its 13-member board of directors, effective immediately. The new board comprises six current PGA Tour players-directors – Patrick Cantlay, Peter Malnati, Adam Scott, Webb Simpson, Jordan Spieth and Tiger Woods – as well ...
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News briefsParis 2024 will celebrate full gender parity
The International Olympic Committee (IOC) has announced that the upcoming Olympic Games Paris 2024 is set to reach full gender parity on the field of play. For the first time in Olympic history, quota places have been equally distributed to female and male athletes (50:50). The IOC’s commitment to gender ...
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News briefsUmbro celebrates centenary with new collection and campaign
British sports brand Umbro has launched a new campaign that celebrates the brand’s origins in Manchester, as well as a Centenary Collection for spring/summer 2024. The collection, which takes inspiration from the brand’s design history and multi-sports roots, combines heritage elements with trend-led graphics and silhouettes. Special emphasis is given ...
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News briefsDecathlon and Hologenix partner for second product launch
Decathlon and Hologenix, a California-based textile innovator, are teaming up on an activewear set that uses infrared technology to support performance and recovery. This product launch marks the first fully commercialized integration of Hologenix’s Celliant infrared technology with Repreve Recycled Polyester technology. Celliant’s technology converts body heat into infrared energy, ...
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News briefsBenko files for insolvency as a sole proprietor
According to media reports, the founder of Signa Holding, the Austrian René Benko, has filed for insolvency as a sole proprietor. The Austrian Financial Procurator’s Office had already filed for insolvency against Benko as an entrepreneur at the end of January. This primarily concerned debts to the Austrian tax authorities, ...
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News briefsPLC Detroit and Foot Locker open footwear creation studio
PLC Detroit has inaugurated the Foot Locker Footwear Creation Stu/deo, situated in a Bedrock-owned building in Detroit, Michigan. The design studio promises unparalleled access and opportunities in the field, offering shoemaking workshops, sample-making services, and small footwear production capabilities. At the ribbon-cutting ceremony, PLC Detroit President Dr. D’Wayne Edwards expressed ...
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News briefsPuma loses patent case over Avanti shoe design
Puma has suffered a setback in a patent dispute over a sports shoe associated with Rihanna, according to a press release from the Court of Justice of the European Union. The case revolves around the Avanti trainer design, which Puma’s Dutch wholesaler, Handelsmaatschappij J. Van Hilst (HJVH), sought to patent ...
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News briefsCastore and Red Bull Racing seal partnership extension
Castore, a UK sportswear brand, has inked a lucrative long-term extension deal with Formula 1 giants Red Bull Racing, valued at over $200 million. This agreement, the largest-ever for a sportswear brand in motorsport, solidifies their partnership, which was originally established in September 2022. Under the deal, Castore will provide ...
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News briefsGymshark launches athleisure line with Selfridges
Gymshark has launched a premium athleisure line, dubbed “Everywear,” with Selfridges, its first-ever wholesale partner. Everywhere is located in Gymshark retail spaces on levels 3 and 1 at Selfridges Oxford Street in London, Selfridges Trafford in Manchester, and online. The range will be sold exclusively in Selfridges until early-mid April.
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News briefsBen Sherman launches inaugural golf apparel range
Source: Ben Sherman British heritage menswear brand Ben Sherman is entering the golf apparel market with its first golf-focused collection. The company has also announced the signing of American pro golfer and PGA Tour player Denny McCarthy as its first tour ambassador. The new golf apparel ...
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News briefs326,000 tickets for Paris Olympics opening ceremony
Interior Minister Gérald Darmanin has revealed the details regarding the opening ceremony of the Olympic Games on the Seine in Paris, confirming that 326,000 tickets will be sold or distributed for the event. Contrary to earlier speculation of larger attendance figures, Darmanin clarified that the reduced capacity aligns with security ...
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News briefsDecathlon expands retail footprint in the Philippines
Decathlon is expanding its retail presence in the Philippines with the opening of a new store in Cebu, inaugurated on March 1. Besides this new store, Decathlon’s presence in the Philippines also includes stores in Fairview, North Edsa, Antipolo City, Pasig City, Ermita, Mall of Asia, Clark, and Laguna. The ...
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News briefsLululemon releases collection by and for women, for 6-day ultramarathon
Lululemon introduces new products developed for female athletes, co-created by 10 female athletes from the brand’s global ambassador collective. The 36 new products ensure they meet the demands of the brand’s own first-of-its-kind ultramarathon for women, titled Further, which begins March 6, just ahead of International Women’s Day. Designed to ...
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News briefsAllbirds with new distribution partners in Australasia and Japan
US-based sustainable footwear and apparel company Allbirds Inc. entered agreements with distributor partners in Australasia and Japan. With the completion of these two agreements, Allbirds has transitioned four international regions from direct selling to a distributor model. The shift from a direct go-to-market model to a third-party distributor model is ...
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News briefsCEO out at Intersport Spain
The board of directors for Intersport Spain has removed Intersport Spain CEO (director general) Ángel Solores, according to Diffusion Sport and others. The change in management is apparently intended to effect a change of management – one that will make a three-year strategic plan, for 2024–27, a priority. To carry ...
