• SGI Europe Executive Edition: Vol 37 - 23+24
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    SGI Europe Executive Edition: Vol 37 - 23+24

    2026-08-31T09:00:00Z

    Acushnet lifts full-year guidance, tariff refunds boosting Q2 | Amer Sports raises guidance again on Wilson swing | H1 2026: ANTA brand stalls as portfolio brands take over | Asics raises full-year guidance as SportStyle boom accelerates | Brooks running posts record growth driven by EMEA surge | Q2 2026: golf supplies 88% of Misto profit | Li Ning’s H1 growth trails its full year target | Mizuno starts year with record quarter on five growth pillars | Why On keeps outpacing the sportswear industry | Saucony powers Xtep’s growth as core brand slows | Under Armour faces tougher competition as outlook is cut | Volatile orders are putting pressure on Yue Yuen’s production | Wolverine raises outlook despite tariff pressure on margins | 361 Degrees H1 2026 revenue up 8% | Foot Locker drag forces DICK’S to reset FY guidance | North America now JD Sports’ weak link

  • Reebok’s leap into 3D-printed shoes
    Article

    Reebok’s leap into 3D-printed shoes

    2026-08-20T12:14:00Z

    Nike and adidas got to 3D printing years earlier. Now comes Reebok’s answer, with a 3D re-edition of a heritage model.

  • Nike enters hybrid racing, leads with China
    Article

    Nike enters hybrid racing, leads with China

    2026-08-16T18:31:00Z

    Nike is entering the hybrid sports footwear category with two purpose-built models, debuting first in China.

  • PUMA taps Dusan Hamlin to lead global e-commerce
    News briefs

    PUMA taps Dusan Hamlin to lead global e-commerce

    2026-07-22T15:04:00Z

    Hamlin’s appointment follows PUMA’s split of its direct-to-consumer business into retail and e-commerce arms.

  • MAP Active Buys Sports Direct Malaysia
    Article

    MAP Active Buys Sports Direct Malaysia

    2026-07-16T14:56:00Z

     With the rupiah under pressure and domestic retail sluggish, MAP Active’s Malaysia buy reads as earnings diversification.

  • SGI Europe Executive Edition: Vol 37 - 19+20
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    SGI Europe Executive Edition: Vol 37 - 19+20

    2026-06-30T07:36:00Z

    PUMA’s HYROX bet starts paying dividends. China is next | Still retreating from basketball, Under Armour loses WNBA footwear status | Macron debuts sound logo for its brand identity | Meet the challenger: Joma, the brand that never chased fashion | Kelme: meet the challenger brand on Bosnia and Herzegovina’s World Cup shirt | After LIV Golf: what Saudi Arabia’s retreat means for sports and sporting goods | UK Advertising Standards Authority bans adidas ads over recycled claims | France anti-fast-fashion law 2026: Decathlon exempt, Shein fined | Salomon’s 2025 Impact Report: when growth outpaces sustainability | One Goal. Move the World: WFSGI turns World Cup into a youth participation policy drive |  Peter Whitcomb, Tersus Solutions: recommerce works on economics, not mandates | Accent Group board rejects Frasers’ takeover offer | Nike picks a Pfizer veteran to run its finances | Decathlon Seed extends ownership model to 100,000-plus workforce | AI makes expertise free. What does the sporting goods industry sell now? | From sponsorship to demand engine: How adidas and Decathlon are activating events differently

  • Under Armour loses WNBA footwear supplier status
    Article

    Under Armour loses WNBA footwear supplier status

    2026-06-26T12:17:00Z

    Under Armour loses WNBA authorized supplier status for 2026, leaving players to tape over logos or compete in unbranded shoes.

  • India’s Reebok revival: 210 stores and counting
    Article

    India’s Reebok revival: 210 stores and counting

    2026-06-15T16:19:00Z

    Reebok’s India sales have roughly doubled in three years, and the franchise model behind it is a template others are watching

  • SGI Europe Executive Edition: Vol 37 - 17+18
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    SGI Europe Executive Edition: Vol 37 - 17+18

    2026-06-11T09:12:00Z

    Zumiez’s margin recovery rests on private label penetration, not category breadth | Q1 2026: Lululemon grows revenue 4% while operating income falls 37% | Q1 results: DICK’S manages a two-speed portfolio as Foot Locker restarts | Sprinter swings to €33.9 million profit despite revenue dip in FY25 | HOKA drives Deckers Brands to record revenue and earnings in fiscal 2026 | Amer Sports Q1 2026: revenue up 32%, full-year guidance raised | FILA’s China momentum carries Misto Holdings to 19% profit gain | Sport 2000’s Gosau: AI will make specialty retail more human | Intersport Deutschland CFO on AI strategy and the future of specialist retail | Asics frees its most profitable brand: the Onitsuka Tiger spin-off | The paddock is the new pitch: adidas moves in, Nike watches | The two sports brands that don’t need the World Cup and follow their own rules | ANTA Sports: The making of a global multi-brand machine | Quo vadis, European retail? 2025 results across five operators compared | Distribution of branded sporting goods in Europe: interesting facets and updates from a legal point of view

  • Shoes almost never get recycled. Here’s the data.
    Article

    Shoes almost never get recycled. Here’s the data.

    2026-06-07T21:16:00Z

    The first large-scale material analysis of European post-consumer footwear finds adhesives, black pigments, and missing pairs are the real obstacles to recycling.