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ArticleASICS offers funded trail adventure to two runners
Two runners in France, Spain, UK and Germany can win a fully funded trail trip. Applications close March 19.
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ArticleYue Yuen 2025: Manufacturing stable, retail weighing on earnings
The world’s largest contract footwear manufacturer posted a 1.8 percent sales decline to $8.03 billion in fiscal 2025. Weak China retail weighed on results.
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Case StudyHow ASICS built a running platform empire
Seven acquisitions in seven years have made ASICS the world’s largest race registration operator. The financials back the thesis.
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Articleadidas bets on new foam for plate-free trainer
The German brand targets daily performance runners with a high-stack, unplated trainer built around a new proprietary midsole foam.
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ArticleSports brands and retailers in line for tariff refunds
A court order now extends refund rights to all importers — not just those who sued. But the government is already appealing.
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ArticleAdidas CEO Gulden drives growth with glocalization and US push
Record sales, a stronger product pipeline and a “glocal” operating model suggest the brand is regaining momentum.
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ArticleUS survey maps the new brand heat race
L.E.K.’s 2026 Brand Heat Index maps where HOKA, On, Arc’teryx and Salomon are gaining on legacy leaders.
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ArticleDavin Sons signs five brands for Indian sportswear MBOs
Delhi-based FMCG distributor enters organized sportswear retail by signing MOUs with Skechers, Reebok, Adidas, New Balance and Crocs.
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ArticleAsics posts record year and lifts 2026 targets
Sales rose to €4.79 billion in a record year. Europe led revenue while Japan remained the key profit driver. Management targets further growth and margin expansion in 2026.
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PDF NewsletterSGI Europe Executive Edition: Vol 37 - 5+6
Asics acquires US race platforms through its subsidiary Race Roster | Largest sports-buyout fund yet closes at $1.2bn | Peloton cuts 11% of workforce as fitness sector contraction continues | Zalando and retail partners launch unified HREDD reporting tools | Mizuno achieves record nine-month sales as workwear, football and running drive growth | Under Armour reports 5% sales drop as North America offsets EMEA | Brooks Running accelerates China growth with 245% jump as global sales rise 16% in 2025 | Columbia Sportswear delivers modest growth, still struggles in US | Empowering athlete storytelling for a new generation of Olympians and Paralympians | Startups to watch in 2026: How LifeLabs is democratizing smart fabrics via the golf course | Brooks Running appoints Claire Wood as VP, Footwear Product Strategy | Puma creates separate business unit for training category | Canada Goose appoints Patrick Bourke as president of North America
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