Corporate:

Philippe Joffard, a former CEO and controlling shareholder of the Lafuma Group, has sold Toptex Cube, a French manufacturer of seamless clothing and luggage, to the French Chamatex Group

 

 

Marketing:

+++ Superdry has signed a global three-year partnership with Neymar jr. for sustainable fashion products, starting with a line of underwear and sleepwear made with 100% organic cotton

+++ New Balance replaces Under Armour as the new sponsor of the Boston College for all varsity sports except football under a 10-year contract reportedly worth $45 million

 

Other:

+++ Forbes has added Helen Johnson-Leipold, chairperson and CEO of Johnson Outdoors, to its World Billionaires list for 2021, calculating her net worth at $3.6 billion