Bergans Is Challenging Helly Hansen’S Leadership In Norway’S Outdoor Market

Bergans Fritid, the Norwegian firm which claims to have invented the rucksack back in 1908, saw its sales grow by 33 percent in 2005 to a record level of 211 million Norwegian kroner (€26.7m-$32.3m), not including a licensing contract in the USA, and after an exceptionally good first half of ...

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