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Decathlon Belgium temporarily becomes "Nolhtaced"

2022-10-12T11:19:00Z

Source: @DecathlonBe on Instagram Decathlon Belgium is changing its name to “Nolhtaced” (written backwards) for the next month. The move comes as part of a marketing and sustainability drive to promote “reverse shopping,” the retailer explained in a press release. Decathlon buys, repairs and resells second-hand products ...